March 2018 Mail Piece of the Month
The Faux Priority Envelope Package Create the appearance of an upscale, urgent mail piece without paying the high-cost of Priority Mail....
5 Places You Can Optimize Your Direct Mail
Okay, you’ve got down the basics of your direct mail— it’s well targeted, you have great messaging, and you’ve got a killer call to...
February 2018 Mail Piece of the Month
The Membership Card Package Membership cards make a lasting impact. The mail piece of the month feature shows a great way to maximize...
January 2018 Mail Piece of the Month
The Faux Snap Pack The faux snap pack features a 6x9 double-sided personalized in full-color ink, folded and fugitive glued, with...
Top 6 Reasons Consumers Open Mail
Want to increase your effectiveness even more? Use extremely high quality printing, imaging, and paper quality. These components send a stro
USPS Announces New Prices for 2018
That time has come for proposed rate increases for 2018 by the United States Postal Service (USPS), which were filed recently in a notice...
The Power of Personalization
Huge advances in data and print technology now mean that direct mail is one of the most versatile marketing channels, providing highly perso
The 5 Rights of Marketing
5 Rights of Marketing to use for direct mail, email and multi-channel marketing campaigns: The right message, the right person, the right ti
Effective Communication Breeds Customer Loyalty
If your company has high levels of customer satisfaction, they are likely to remain loyal, right? Wrong. In a customer satisfaction study of
Effective Marketing Copy Made Easy
Whether you are writing copy for direct mail, email, in-store or exterior signage, or any other type of marketing material, a few simple...
