
fmi MARKETING SOLUTIONS, Inc. Provides HIPAA Compliant Solutions
The Health Insurance Portability and Accountability Act (HIPAA) requires all health care professionals (and their third-party vendors) to...


January 2018 Mail Piece of the Month
The Faux Snap Pack The faux snap pack features a 6x9 double-sided personalized in full-color ink, folded and fugitive glued, with...


Top 6 Reasons Consumers Open Mail
Want to increase your effectiveness even more? Use extremely high quality printing, imaging, and paper quality. These components send a stro

USPS Announces New Prices for 2018
That time has come for proposed rate increases for 2018 by the United States Postal Service (USPS), which were filed recently in a notice...

The Power of Personalization
Huge advances in data and print technology now mean that direct mail is one of the most versatile marketing channels, providing highly perso


The 5 Rights of Marketing
5 Rights of Marketing to use for direct mail, email and multi-channel marketing campaigns: The right message, the right person, the right ti


Guide to Being Authentic
Whether you are writing copy for direct mail, email, social media, or mobile video, it is important to be authentic. People buy from...

Effective Communication Breeds Customer Loyalty
If your company has high levels of customer satisfaction, they are likely to remain loyal, right? Wrong. In a customer satisfaction study of

Questions to Ask Before Any Logo Redesign
A logo is the most visible graphical representation of a company. It provides an anchor for the visual elements in all of your other...


Effective Marketing Copy Made Easy
Whether you are writing copy for direct mail, email, in-store or exterior signage, or any other type of marketing material, a few simple...